Character Design and Story Development

The project required the creation of 16 unique characters and stories to support the course theme of “traveling the world.” I created characters from 12 countries based on real children. The characters ranged in age from 8-12 years old and all acted as the local guide to the company’s two main characters. These characters became a staple in the company’s branding efforts in its entire course lineup for more than 300,000 global students.